Evergreen Pizza
SERVICES
Illustration
Graphic Design
Brand Narrative
Creative Direction
Marketing Guides
OBJECTIVE/SOLUTION
Aligning and expanding the brand narrative with the restaurant’s current narrative in order to apply new graphics across all applications.
TEAM
Rachael Studebaker
Sam Enlow (Pizza Box Art)
Evergreen already had the branding basics: logo and fonts, plus an outstanding location, product, and service. On top of that, they’d recently partnered with a local artist to create an illustration and pattern work for a custom pizza box.
To tie it all together, we created illustrations featuring some of the food, drinks, and local culture, redefined the brand fonts, and designed new templates for social media, menus, and posters. Connecting these elements with the brand narrative and marketing plan, Evergreen Pizza revived their brand presence with new confidence and enthusiasm.