The Hyatt Hotel | Food Trucks
SERVICES
Graphic Design
Icon Design
Illustration
TEAM
Rachael Studebaker
OBJECTIVE/SOLUTION
Custom, illustrative icons used to create a pattern for a food truck and an ice cream truck for the Hyatt Regency Hotel: Lake Washington.
Intending to draw hotel guests in for a meal, drink, or a cool treat, the branded truck also compliments the lake life activities.
With the hotel providing two different food carts on site, the artwork displays different icons in the same style, connecting the brand with the different food experiences.